Mastery: Strategic Internet Public Relations.

I really enjoyed this class & have learned a lot during my time in the Strategic Internet PR course. Coming into the program, my objectives originally for this course were:

1.Gain an Understanding of Public Relations

2.Learn the significance of a publicist

3.Understand how the Internet and Technology impact Digital Marketing.

This was probably one of my favorite classes. It taught me that PR and Marketing go hand-in-hand with each other. The first week we learned about ethics as it relates to public relations. During week 1 discussion we talked about our morals & ethics, and learned ways to monitor brands. Week 2 we created our own press release, this was my favorite thing we did. The 3rd week we used our press release to come put with a distribution strategy. Everything we learned will be valuable parts of the final case study. I can’t wait to use what I’ve learned in this class in the future.

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